Brad Turcotte is the Vice President of Marketing at Universal Music Group Nashville. In this role, he oversees brand partnerships, international marketing, and general marketing strategy duties for Capitol Records Nashville, EMI Records Nashville, MCA Nashville and Mercury Nashville. Most recently, Turcotte oversaw International for Big Machine Label Group and worked primarily with Taylor Swift in cooperation with UMG International. Previously, he was an Executive Vice President at Music World (former management representing Beyonce and Destiny's Child). Turcotte joined Music World after selling his record label, Compadre Records, to Beyonce’s father, Mathew Knowles. Turcotte has been named to Billboard’s 40 Under 40, and was recently nominated for the CMA 2020 Jo Walker Meador International Award.